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7 ways to optimize your server for WordPress

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For getting a better speed on your WordPress website, you need to optimize it. You need a fast site so that visitors can have a great experience. It will also help to rank your site higher on search engines.

Enable dynamic caching

By adding dynamic caching, you can improve the speed of your site. You need some server configuration for the caching to work properly.

Enable gZIP compression

Enabling the gZIP compression fro images, CSS and JavaScript files can reduce the size of data transferred between the visitors and server. The browser will decompress the images or contents before rendering it. It lowers the loading times of pages.

Use a CDN

Content delivery networks (CDN) clone your site on all of their location nodes.  So, when a visitor requests your site, it will be served by the server location that is near.

Optimize your images

If you optimize your images, the speed of your site will increase. Use the proper size of pictures. Scale images with HTML before uploading. Smush your images to get rid of additional data from images.

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Shorten your JavaScript and CSS files

By eliminating unnecessary data like comments, double spaces, etc. from CSS and JavaScript files you can lower the sizes of these files.

Specify browser caching

Decide for how long the visitor’s browsers will catch your images, JS, CSS and Flash files. New contents replace the cached content after the specified time.

Optimize WordPress Database

You should optimize your WordPress database frequently. It will help to increase the speed of your WordPress site.

Using the above techniques, you can increase the speed of your site. This way, you can attract more visitors to your site.

Top 5 mistakes to avoid choosing hosting packages

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To many people, choosing a web hosting plan is quite straightforward. They go for the renowned providers without giving much thought. That’s when they fall into a trap. If you decide to host a site with high traffic and plans to expand your business, then you should choose a hosting provider that will give high-quality service. Here are the five basic mistakes that most people make in choosing hosting packages.

1. Choosing ‘unlimited’ package

Those providers who claim ‘unlimited’ options have something fictitious about them. The package may go all right for the first few months. Then you will start experiencing slow speed. There are limitations in any ‘unlimited’ package, and you must be aware of them.

2. Choosing a shared plan

The cheapest plan is not necessarily the best one. Shared hosting plans are cheap, but they provide limited functions. In most shared hosting plans, the customer needs to pay for a year in advance. You should be careful before choosing such plan.

3. Buying from a reseller

There are many resellers in the market now. They get their server from other service providers. They gain profit by acting as a middleman. These resellers will never provide the same service as an original hosting provider. So, you will be paying the same amount for a lower quality service from a reseller.

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4. Choosing a vendor without 24-hour support service

Support service is critical; you shouldn’t overlook it. Even if a hosting provider costs less without support service, they will make you suffer in the long run. So, make sure you select a provider that has 24-hour support service available.

5. Buying a plan that offers more services than you need

If you have a small business, then it’s not a good idea to go for an expensive dedicated server. Never buy a plan that provides excessive service, which you may never use.

Do your research well before choosing a hosting plan. Try to avoid the mistakes just discussed. You should understand the plans well before finally deciding which one to choose.

The pros and cons of free hosting

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Free hosting offers services for free. This kind of hosting provides limited bandwidth and a limited number of email accounts. The hosting providers earn money by placing ads on the websites. In free hosting, the virtual server is allocated to the website on the server that connects the VPNs to the public networks. VPNs are an extension of private local networks over the internet. They host various websites on a single physical storage host. These are the pros and cons of free web hosting.

Pros

This type of hosting is free. It doesn’t need any paid subscription. The policy, though, may vary from one hosting provider to the other. The owner gets free space on the server and free sub-domain name. It is a good option for personal websites.

Cons

For commercial purposes, free hosting services are not good options. First of all, commercial owners won’t like placing third-party ads on their sites. Other ads will hamper the brand reputation. You won’t have any separate domain name. You will only get a sub-domain name. You must get paid subscription to get your domain name. Free hosting services do not provide any support. Free hosting provides limited bandwidth and speed. So, if your business is growing and has a lot of traffic, free hosting is not a suitable option for you.

For small businesses, you can get paid hosting at a very low rate. That way, you can have your domain name, and also you won’t need to pay a lot for your hosting services. When considering free hosting services, you should weigh the pros and cons of this hosting before making the final decision.